Friday, December 27, 2024

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Philly Native Tierra Whack Returns With New EP “Rap?”

Rap? by Tierra Whack

GRAMMY-nominated multi-hyphenate rapper, singer, songwriter and poet Tierra Whack announces her musical return with her new EP, Rap?. The EP is the long-awaited follow-up to her groundbreaking 2018 project, Whack World, a storytelling innovation of 15 one-minute vignettes that capture a full spectrum of life experiences. It drew widespread critical praise: Dazed and Noisey declared it the best album of 2018, while it garnered top 10 year-end spots from NPR, Pitchfork and Okayplayer! and top 20 placements from Billboard and Complex.

To accompany Rap?, Tierra has lined up sold-out shows in Brooklyn, NY on Dec. 2 and Los Angeles, CA on Dec. 10, with a third date and location to be announced soon. On Dec. 3, the multi-talented Tierra will add a new feather in her cap – fashion mogul – with the release of her first-ever Vans collaboration. In partnership with the iconic sneaker and apparel brand, Tierra and her stylist Shirley Kurata have curated a 1980s-inspired collection that reflects Tierra’s unique approach to music and fashion, described as a “mélange of colors, shapes, patterns, and phrases that explores limitless creativity.” The set will include four styles of footwear and ten apparel pieces, all bearing a signature mantra: “”Weird Hype And Creative Kids” (“WHACK” for short).

“It was an amazing experience to be able to take what I do with music and apply it to fashion,” Tierra said in a press release. “Making music is all about collaboration and it was great to work with Shirley and with Vans to give people a collection they can feel free in.”

Tierra Whack’s innovation, creativity and connection to others were also on full display this year. First, she partnered with LEGO for a groundbreaking video concept for her song “Link” as part of LEGO’s “Rebuild the World” campaign. For the initiative, Tierra sat with a group of schoolchildren and used the lively conversation as the base concept for the song’s music video, built and rebuilt with tons of LEGO bricks. Fans, too, were treated to another side of Tierra – sports fan – in 2021 with two monster releases: the thumping “8,” an exclusive cut for Madden NFL 22, the latest installment of the legendary EA Sports’ video game franchise, and “76,” a hometown anthem for the Philadelphia native’s ’76ers NBA team amid a spirited run to the 2021 league playoffs.

Out now on Interscope Records/Universal Music

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