Mohammed ‘W7lf’ Zidan is a multifaceted rapper and songwriter, with a universal upbringing and stature. Born in the city of Sirte in Libya, he now resides in the beautiful city of Perth, Australia. With a multicultural approach to his craft from the beginning, W7lf wanted to channel the energy from his home country, as well as the different environments surrounding him growing up. The result is something hugely potent and also profound, blending styles of traditional hip-hop aligned with jazz, funk and neo-soul music, forming a sound that transcends beyond the norm. 

Following the success of previous NOTION featured ‘Nana’s Song’, W7lf returns with a mighty and impressively sound new single ‘The Time’. Bringing a sense of patriotism with the clever use of horns and brass to introduce the track, it’s a song that will grab your attention from the first second, with a soulful ensemble presenting itself. He really brings his unique talent to the fore with this one, and showcases the different moods he can effortlessly set as ‘The Time’ delivers a groovy and funky bass driven track, and W7lf  brings his ever present and potent rhymes and lyricism to make this a classy delivery.

Uplifting and also melancholic, ‘The Time’ demonstrates a feeling of looking back on a loved one and ‘is my response to her messages when she says “I don’t have time” or “I’ve lost track of time”’ W7lf explains. Once again putting his individual imprint on another timeless song, W7lf has once again gone above and beyond and outshone himself with ‘The Time’, and will surely act as a catalyst for more success for this hugely talented artist.